MLB Players Engage in Licensing Agreement with Sports Betting Platform
Published: April 11, 2025 | By: LV33 Global Sports Desk
The Major League Baseball Players Association (MLBPA) has signed a multi-year licensing agreement with a leading sports betting platform, marking a new chapter in how professional athletes are integrated into digital wagering and fantasy sports ecosystems.
đź’Ľ What the Agreement Covers
The deal allows the betting company to use official player names, images, stats, and likenesses in their sports betting products, fantasy games, and promotional materials. The agreement is expected to significantly increase player visibility across betting apps and platforms.
💬 MLBPA’s Statement
“This partnership reflects the evolving relationship between sports and gaming,” said Tony Clark, Executive Director of the MLBPA. “It ensures our players are fairly represented and compensated in this growing industry.”
⚖️ Protecting Player Rights
- Players will receive a share of revenue from image licensing
- Use of likenesses must align with MLBPA brand standards
- Restrictions apply to prop bets that may affect player integrity
🎲 A Growing Industry
The partnership comes as legal sports betting continues to expand across the U.S., with 38 states now permitting mobile wagering. Fantasy sports and real-time player props have become especially popular with baseball fans.
Stay tuned for more updates on this deal and the future of athlete partnerships in digital wagering at LV33Global.com.
